Saturday, 2 April 2016

"Fashion Meets Technology" as LYF Smartphones Sponsor the Lakme Fashion Week Summer/Resort 2016


"Fashion Meets Technology" as LYF Smartphones Sponsor the Lakme Fashion Week Summer/Resort 2016

   LYF, the flagship smartphones from Reliance JIO whose four variants are inspired by the nature, the Elements series - Earth, Water, Wind and Flame became the main presenting sponsors of the ongoing edition of Lakme Fashion Week - Summer/Resort 2016 which is being held between 29th March - 3rd April at St. Regis Hotel, Mumbai. The Lakme Fashion Week, the bi-annual premier fashion event of India, which was first held in the year 1999, with their vision to "Redefine the future of fashion and Integrate India into the global fashion world" is the most awaited event for many a fashionistas residing in India and also abroad, couldn't have found a more suited match than LYF. This collaboration of Lakme Fashion Week and #LYFsmartphones is a perfect example of  "Fashion Meets Technology". Dedicating this blogpost to the four variants of #LYFsmartphones which are each more fashionable than the next!

"Fashion Meets Technology" as LYF Smartphones Sponsor the Lakme Fashion Week Summer/Resort 2016

   Earth 1 - Unleash the photographer in you.
   This innovative new smartphone has a crafted 7.2 mm aluminium alloy frame with brushed metal rim, is provided with not one but two rear cameras with resolution of 13 MP + 2 MP, which brings a DSLR like quality to the pictures captured, has ability to refocus and fast focus the images, trademark Chromaflash and OptiZoom features, exquisite display detailing, an energy boost performance with 1.5 Ghz speed, 8 x Octa-Core processor, 64 bit architecture, 3 GB RAM, 32 GB memory and a 3500 mAh battery all at Rs. 19,499/-

   Water -
   
"Fashion Meets Technology" as LYF Smartphones Sponsor the Lakme Fashion Week Summer/Resort 2016"Fashion Meets Technology" as LYF Smartphones Sponsor the Lakme Fashion Week Summer/Resort 2016

   Water 1 - Delightful viewing experience.
   Priced at Rs. 14, 699/- it has a sturdy and scratch resistant ultralight body design with back glass finish and sleek 6.8 mm curved edge design, it possesses 12.97 cm natural color, full HD display with 160 degree wide viewing angle, IPS technology, 441ppi with 70 % NTSC color gamut, Incell technology for lower power consumption, a rear HDR 13 MP and front HDR 5 MP cameras, both provided with flash, with 80 degrees for wide angle pictures. Its front camera is provided with face detection for well lit selfies even in dark. Its Qualcomm Snapdragon processor has 1.5 Ghz speed, 8 x Octa-Core processor, 64 bit architecture, 2 GB RAM, 16 GB memory with USB on the go and a long lasting 2600 mAh battery.

   Water 2 - Style with substance.
   It is ultralight - 135gm with a curvy silhouette and silver-matte finish. Retina scan secures the phone to unlock screen while smart sense modes like Shake it, Auto Call, Auto answer, Flip to mute and Pocket mode truly make this a smart smartphone! A 12.7 cm HD display with wide angle viewing, JDI super screen, IPS technology make for a great viewing experience. It works on Qualcomm Snapdragon 615 processor and has a 2GB RAM and 16 GB internal memory. Rear HDR 13 MP and front 5 MP cameras with 80 degree wide angle and flash, full screen shutter for quick capture and easier clicking and pro camera modes like Tilt indicator, ISO, Light metering, White balance all make selling price of Rs. 13,599/- apt and affordable!

"Fashion Meets Technology" as LYF Smartphones Sponsor the Lakme Fashion Week Summer/Resort 2016

   Wind 6 - Camera in your pocket.
   Available at Rs. 6599/- it has glossy back finish, 12.7 cm IPS display which gives enhanced viewing experience, 5 MP front and 5 MP rear cameras each with 6X digital zoom, advanced features like face detection, blink detection as well as smile detection. Qualcomm Snapdragon processor provides 3X faster streaming, has 1.1 Ghz speed, 4 x Quad-Core processor, 32 bit architecture, 1 GB RAM, 8 GB memory with USB on the go and a long lasting 2250 mAh battery.

"Fashion Meets Technology" as LYF Smartphones Sponsor the Lakme Fashion Week Summer/Resort 2016

   Flame 1 - Perfect selfies every time.
   Having a 11.43 cm display which comes alive with vibrant colors, designed to carry out one hand operations with a glossy back finish it boasts of 5 MP front and 5 MP rear cameras each with 6X digital zoom, advanced features like face detection, blink detection and smile detection having more than 20 different camera settings. Qualcomm Snapdragon processor provides 3X faster video streaming, has 1.1 Ghz speed, 4X Quad-Core processor, 32 bit architecture, 1 GB RAM, 8 GB memory and a robust 2000 mAh battery at an affordable price of Rs. 5599/-
   The #LYFsmartphones just like the Lakme Fashion Week are proving to be Trendsetters - By manufacturing the first phone with two rear cameras; Multifarious - There is a phone for each and every need and budget; Creative - Having many innovative trademark technologies to their name and Dependable - Each phone variant having a great battery life. Another thing great about these is that a single fully charged smartphone is more than enough to survive an entire day at the Lakme Fashion Week - As capturing beautiful images and videos, quick posting of social media updates, working with low energy consumption - It does it all - And that too while looking as elegant and stylish as the showstoppers walking down the ramp!

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